http://blog.teledyn.com/node/2200 Comments for "Culture-Jamming in the Blogosphere" en http://blog.teledyn.com/node/2200 <p>So just how does it happen that a swimming club should rise to second from the top on the blog link-count indexes? <a href="http://gauntlet.ucalgary.ca/a/story/3085"><img class="right" src="http://gauntlet.ucalgary.ca/imgcache/200__~gauntlet_eg_features_stories_20000210_jun2.gif" /></a></p> <p>It happens like this: First you start off with one of those unified 'free' blog-hosting companies with a critical mass of subscribers, and then you need just one ubiquitous advertisement on the inhouse ad-server, mix them all up together, heat and serve ... voila, <a href="http://www.daypop.com/search?q=link%3Awww.clissoldswimmingclub.org.uk&amp;t=w&amp;max=672">top of the pops for your swim-club</a>, <em>just as if it truly was important</em>! Cool ... </p> <p>This is the clearchannelled <em>centralized media</em> trap we're rushing headlong into for our 2005 web: while we bloggers cheer the rise of the 6A-2Cow-(we)Blogger-like dot-coms as a mark of our own legitimacy, those same unified-blogfield hosts may be heralding a new danger. Why? Because the blog-host may base themselves on hosting subscriptions, but more and more are realizing the <i>channel</i> nature of their network and shifting their biz-model on converting visits into eyeballs</p> http://blog.teledyn.com/node/2200#comments the skin of culture Sun, 19 Dec 2004 12:12:59 -0500 mrG 2200 at http://blog.teledyn.com